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Social Media Marketing

Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information—to build a company's brand, increase sales, and drive website traffic. In addition to providing companies with a way to engage with existing customers and reach new ones, social media marketing (SMM) has purpose-built data analytics that allow marketers to track the success of their efforts and identify even more ways to engage.

You will Learn

12 Total Hours

6 Labs - 6 Lectures

Digital marketing, also called online marketing, is the promotion of brands to connect with p

12 Total Hours

6 Labs - 6 Lectures

The primary role of those who work in social media marketing is to organise and run marketing campa

6 Total Hours

3 Labs - 3 Lectures

The field of digital advertising is relatively young, in comparison to traditional channels such as

Track Prerequisite

None

Social Media Marketing

You will Learn

Introduction to Digital Marketing

Introduction to Social Media Marketing

Digital Ads

Track Prerequisite